Latest Technology 
Auto-adapts to enhance natural shine and protect scalp health1
Fast, intelligent drying. No heat damage.
Latest technology
Auto-adapts to enhance natural shine and protect scalp health1
Fast, intelligent drying.
No heat damage.
The evolution of an icon
“To truly rethink the hair dryer, we had to understand the science behind hair.”
Steve Courtney
Senior Engineer
First, we built our own hair lab
2012
The equipment we needed didn’t exist – so we created it.
£53m
Invested in hair research
1010 miles
Of real hair tested
600 prototypes later, we had it – the Dyson Supersonic™ hair dryer
2016
It took 50 months and 103 engineers, but the Dyson Supersonic™ hair dryer was finally revealed.
Our hair care innovation never stopped
2018
We developed a Wide-tooth comb and Gentle air attachment. Two Flyaway attachments would follow later.
Then we added intelligence to performance
2021
Building on years of hair science study, we began prototyping a hair dryer with intelligent sensors.
The Dyson Supersonic Nural™ hair dryer
2024
A network of Nural™ sensors makes this our most significant technological Supersonic™ hair dryer update in eight years.
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Discover attachments and accessories
Switch up your style or complete your Dyson routine with our range of attachments, accessories and storage solutions for your Dyson machine.
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Dyson professional hair care
Engineered to protect against heat damage. With attachments and accessories fit for professional stylists and busy salons.
Get more with the MyDyson™ app
Discover what you get with the app
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Expert guides -
Styling masterclasses -
Priority access -
2-year guarantee -
Exclusive offers -
24/7 support
Get more from your new Dyson with the MyDyson™ app.
Get hands on with Dyson hair dryer technology
Visit a Dyson Demo Store to experience the Dyson Supersonic™ hair dryers for yourself, or book a styling session at one of our in-store Beauty Labs.
Owner support
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Register your machine -
Explore accessories -
Find the right part -
Expert support
Get in touch
Call us 3065 9666 
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Ask our Owners