Why Buy Direct (Best Price Policy) Terms and Conditions

  1. Dyson is committed to offering customers the best prices on www.dyson.hk, subject to these Terms and Conditions.
  2. If you find a Dyson product that is available from Dyson at www.dyson.hk (Website) advertised at a lower price by an Authorized Retailers (as defined in section 3), Dyson will match that advertised price subject to these Terms and Conditions.
  3. Authorized Retailers are the following Hong Kong retailers:
    Fortress
    Broadway Photo Supply Limited
    J-Select Quality+ Life
    Suning
    YATA Department Store
    AEON Style
    SOGO
    Wing On Department Store
    HKTVMall (Dyson Official Store)
    Dyson may, in its discretion, change the list of Authorized Retailers by updating these terms and conditions and publishing them on the Website.
  4. Comparative product must be in stock and readily available for sale at a retail outlet or online from an Authorized Retailer and be the identical model to a Dyson product available on the Website.
  5. Comparative product must be new and in original packaging. Reconditioned, refurbished, display, demonstrator or damaged products, as well as products available for purchase at a Dyson warehouse sale are excluded.
  6. Best Price Policy is not available where Authorized Retailer’s lower price is due to limited-quantity offers, member-only offers, corporate reward programs or employee discounts. It only is available for matching product prices, any other benefits including but not limited to gifts, cash rebates, credit card rebates or other reward points are excluded.
  7. You must provide satisfactory proof of current advertised price of the comparative product by Authorized Retailer to Dyson (e.g., flyer, catalogue, website URL or email or photo of physical store offer). Proof must be verifiable by Dyson and price must be stated in Hong Kong dollars. Verbal and written offers are excluded.
  8. A valid proof should contain below information:
    i. Authorized Retailers’ Logo and proven to be an official communication/ information
    ii. Clear and visible display of Retail Suggested Price and Discounted Price in Hong Kong dollars
    iii. Date of discounted price, and the offer is valid on the day of request
  9. Where Authorized Retailer’s lower price is due to an error in advertising (theirs or Dyson’s), this is excluded.
  10. Dyson reserves the right to limit the quantity of a product available for purchase under the Best Price Policy by a customer, at its discretion.
  11. To price match under Dyson’s Best Price Policy, you must contact Dyson’s Customer Care team by WhatsApp.
  12. Dyson reserves the right to verify the validity of all price matching requests and disqualify any claimant for tampering with the price matching process or for submitting a request which is not in accordance with these Terms and Conditions.
  13. Dyson hereby reserves the right to pursue legal actions for any and all causes of action arising from this Agreement.
  14. Except for any liability that cannot be excluded by law, Dyson excludes all liability (including negligence), for any personal injury; or any loss or damage; whether direct, indirect, special or consequential, arising in any way out of the promotional offer, including any claim that is lost, altered, damaged or misdirected (whether or not after their receipt by Dyson) due to any reason beyond the reasonable control of Dyson.
  15. Due to technical limitation, there may be a slight difference with matching price, however, it will only be lower than approved matched price.
  16. Price matching will be proceeded with coupon. Coupon issued will only be valid for 24 hours upon recipient.